The world of digital marketing is constantly evolving. To keep up with the changes, you need to be ready to adapt. This means that you'll have to work hard to stay up to date on new trends. One of the latest innovations in digital marketing is artificial intelligence (AI). AI has been used for decades in search engines, driverless cars and personal assistants. Now, companies are deploying it for a range of business functions, including content writing. Here are my posts about AI.
Ranking in Google’s AI Overviews feels like SEO in 2004; quick wins, easy hacks, and zero staying power. It works now, but it’s a risky approach. Here’s why today’s AI “gold rush” could hurt your long-term SEO, and how to build performance that lasts when the dust settles.
